The article analyzes the factors of the socio-cultural space that influence the formation of value orientations of students of higher educational institutions. One of the main tasks of the higher school is the formation, communication and instillation of the values of the personality of youth. It is determined that the value attitude towards the professionalism of its activities manifests itself in high civic activity, spirituality, creative search, professional responsibility
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Author Name: Alla V?n?chenko
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Keywords: youth, values, values orientation, culture, higher education, professionalism, mass culture, education, society, morals
ISSN: 2218-7650
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