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Factors that Influence Internet Banking Adoption among Post-Graduate Students

Internet banking is increasingly becoming popular because of its convenience and flexibility. The growing popularity of internet banking was synchronized with rapidly changing technology. The main objective of this research is to investigate the factors that influence Internet banking adoption among student. Trust, perceived ease of use, perceived usefulness and service quality were examined to determine if these factors are affecting internet banking adoption. The research setting among postgraduate student (part time student) in Faculty of Information Management and Faculty of Computer and Mathematical Sciences at Universiti Teknologi MARA. A total of 170 questionnaires was coded and analysed by using SPSS software.



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Keywords: Internet banking, customer adoption.

ISSN: 2347-5552

EISSN: 2347-5552


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